Interest Groups and Media
Analyze lobbying, PACs, social movements, agenda setting, media bias, framing, and changes in political communication.
A lesson of AP United States Government and Politics, in Political Participation, about 10 minutes.
Interest Groups and the Media
By the end of this lesson, you will be able to describe how interest groups influence government, explain how the media shapes politics, and evaluate the roles of both in democratic governance.
Interest Groups
Interest group: an organization that tries to influence government policy on behalf of its members.
Types:
- Economic: business (Chamber of Commerce, NAM), labor (AFL-CIO, SEIU), professional (AMA, ABA)
- Public interest: claim to represent broad public (ACLU, Sierra Club, NAACP)
- Single-issue: focused on one area (NRA, Planned Parenthood, MADD)
- Ideological: promote a political vision (Heritage Foundation, ACLU)
How they influence:
- Lobbying: direct communication with legislators, staff, executives
- Campaign contributions: through PACs and Super PACs
- Grassroots mobilization: organizing members to contact officials
- Litigation: sponsoring lawsuits to achieve policy goals
- Public education campaigns: shaping public opinion
The Collective Action Problem
Mancur Olson's insight (The Logic of Collective Action): large, diffuse groups face a fundamental problem — each individual benefits from group success regardless of whether they contribute (free-rider problem). Small, concentrated groups (a specific industry) organize more easily because each member has a lot to gain.
Result: narrow economic interests (a specific industry with few firms) tend to be overrepresented in policymaking relative to broad public interests (consumers, taxpayers).
The Revolving Door
Former government officials become lobbyists; former lobbyists become government officials. This creates:
- Access: former officials have relationships and knowledge
- Expertise: officials have genuine knowledge of the policy area
- Conflict of interest: concerns that officials shape policy to favor future employers